Marketing and Public Relations Committee

Marketing / Public Relations Committee

The Marketing / Public Relations Committee is responsible for generating, proofing and submitting articles, videos, and other promotional items for publication concerning farriery to our Educational Partners, printed publications (including American Farriers Journal, The Farriers Journal, The Horse, social media (i.e. Facebook, Instagram, X, etc.), and other publications.  It is also responsible for the generation and development of the brochures and other promotional items (i.e. website, apparel, and banners) which the Foundation makes available to its sponsors and the general public.  

Each Hoofcare Essentials Foundation Committee will operate under established Guidelines and Standard Operating Procedures.  These Guidelines will be reviewed on a regular basis by the Foundation's Board of Directors and amended as appropriate.  Click Here to review the current Guidelines and Standard Operating Procedures for our Marketing and Public Relations program.